Today’s Unique Challenges
Most sales leaders agree that 2024 will be one of the toughest sales years they have yet to experience. The enormous upheavals caused by the hybrid workplace and virtual selling have already led to anxiety and stress within sales teams. Add to that the unsettling state of our politics, the crisis levels of world events, and the general concerns of job security and economic uncertainties, you have a recipe for failure to meet sales goals. So how can sales managers motivate their sales teams in such a challenging environment?