The world of work is continuously changing and becoming more competitive. Employers are looking for ways to attract and retain employees in this landscape. One solution is to focus on employee engagement - it can be a game changer for a company, helping them be competitive and attract the best talent.
Disengaged employees are unproductive and provide subpar customer experiences, but engaged employees can add to the company’s profits while helping to create a positive work culture. Whether you have a lot of disengaged employees or just want to improve your current employee engagement, here are four strategies you can implement in 2024.
Work-Life Balance
Work-life balance is not a new concept, but we expect it to gain even more traction in 2024. What does work-life balance mean? It can mean different things to different people, and here are some examples. Employees want to feel in control of their time and schedule; they want options for where they work – hybrid or remote; and they want employers to offer programs that support their personal and family obligations. Prioritizing work-life balance will help companies attract and retain top employees.
Learning & Development
Employees want to develop their skills and expect that their employers support and contribute to their continuing education. Professional development is tied to keeping employees engaged at work. Developing employees' skills and knowledge is a win-win for employers and helps employee retention. According to SHRM, 68% of workers said they’d stay with an employer throughout their career if the employer offered learning and development opportunities.
Employee Wellbeing
This is another priority of employers in 2024. Employers will invest in programs such as mental health support, fitness, nutrition, and financial programs. Wellbeing benefits are no longer just a nice-to-have benefit, they're a must-have for many employees. If employers want an engaged workforce, it’s essential to have wellbeing benefits.
Flexible Work
The pandemic (and technological advancements) made remote work more mainstream, and research shows that employees in hybrid work environments have the highest level of engagement. Companies have seen the benefits of remote work. According to officernd, 77% of employees who work remotely at least part-time report improved productivity. Thirty percent accomplish more work in less time, and 24% accomplish the same amount of work in less time.
As we head into a new year, having an effective employee engagement program will help companies stay competitive and attract and retain top performers. Call us today, and we’ll help you get started!
Here are two more related blog posts:
Employee Recognition and the Future of Work
